Shell Instant Experts

Product Knowledge Case Study

Shell Instant Experts

We provide our partners with the tools that convert recommendations to sales at point of purchase.

This groundbreaking program uses a variety of blended learning techniques to ensure proper consumer-facing messaging for multiple Shell Lubricants brands.

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The Specs:

  • Created at Kerry Group, with over 5 years of program management
  • Our web tools increased 2011 program productivity to 3,100 in-store education visits
  • Event Marketer magazine Ex Award winner
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I have worked with the Kerry Group since 2008 and had such a positive experience with them at my previous position at another Fortune 500 company, that I brought them on to work with me as I began at Baker Hughes. They have provided excellent execution on everything from large internal business meetings, hospitality, customer engagements down to creative and logistical support on smaller projects. No matter the project, turnaround time or needs, they always deliver more than expected flawlessly.

Susan Johnson US Regional Marketing Manager,
Baker Hughes

The Kerry Group

Corporate Office 44 Soccer Park Road Fenton, MO 63026
(636) 203-5550 information@kerrygroup.net